Ads that return money — not just impressions.
I plan, build, and scale paid campaigns that turn ad budget into leads, sales, and profit — across MENA and the US.
Spending on ads, unsure what's actually working?
Budget goes out, but you can't tell what's driving results.
Leads are expensive and the quality is low.
Campaigns spike, then collapse the moment you scale.
No clear path from click → customer.
Most accounts don't have a media-buying problem — they have a system problem. That's what I fix.
Receipts, not promises
Half-a-Million in Managed Ad Spend
Planned, built and scaled paid campaigns across a single half-million-dollar account.
Role: Media buyer & performance lead
Client identity protected — figures verified privately.
3aqel — عقل@3aqel.ai
The first AI platform built in Arabic — I led positioning and the full brand.
Role: Positioning, brand identity & paid ads
Attyx (US)
Paid ads for a US home-improvement brand — solar, HVAC & roofing lead-gen.
Role: Paid ads / performance marketing
attyx.comEngineered into ~0K+ leads at a 0.00% top-creative CTR.
Account & client names blurred for privacy
A simple, proven process
Audit & offer
I pressure-test your offer, funnel and account before spending a dollar — the offer is 80% of the result.
Creative & testing
Hooks, angles and ad creative built to win, tested systematically — including AI-assisted creative at scale.
Scale & optimize
Once we find winners, we scale them stably and cut the waste — without crashing performance.
Report & retarget
Clear reporting on what matters (CPL, ROAS, profit) and retargeting to squeeze every visitor.
Ready to scale your ads profitably?
Tell me your product and budget — I'll tell you exactly how I'd grow it.
Fast replies on WhatsApp · Egypt — building for MENA & the US